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Summer Fashion Trends 2023: Get Euro Style with These Must-Have Looks

by Emily Hirst

Summer is here, and we understand the challenges of dressing during the unpredictable European Summer. 


If you're seeking outfit inspiration, look no further! We've researched the top fashion trends that are will be all over your Instagram feed. 


From nostalgic throwbacks to bold statements, these trends will keep you stylish all season long:


Sheers: Embrace "Naked Dressing"


Slinky sheer pieces have seamlessly transitioned from Spring to Summer. It's time to layer the mesh and tulle items hiding in your wardrobe. Women's Wear Daily claims that 2023's warmer months are all about "Naked Dressing." Follow the lead of Rihanna's iconic 2014 CFDA Fashion Awards style and embrace the sheer trend.



Rosettes: A Romantic Throwback


Embrace the 2000s with this throwback accessory that exudes romance-meets-kitsch. Inspired by Carrie Bradshaw, rosettes have made a comeback. Seen on the necks of models during New York's Fall/Winter 2023 season, they have now trickled back into the mainstream. Join the trend, just like Camila Morrone, who recently rocked a rose-encrusted choker.


Bows: Channeling Hyper-Feminine Aesthetics


Social media is currently obsessed with bows, celebrating hyper-feminine aesthetics like 'ballet-core' and the 'coquette' look. Simone Rocha's Fall 2023 collection showcased the avant-garde use of ribbons as accessories. The phenomenon of "bow tears" has captured the hearts of many. Expect bows to adorn various parts of the silhouette, from belts to bustiers.


Linens: Effortlessly Stylish 


The viral white linen trousers on TikTok are hard to miss. But this time, social media trends have a point. Linen basics are practical and effortlessly stylish. Real linen is sustainable and nearly waste-free, making it an ideal wardrobe staple. Enjoy breathability and sustainability combined in one fabric.



Denim on Denim: Nostalgia is Back


Channel Britney and Justin’s iconic 2001 AMA's look by rocking denim on denim. Relaxed silhouettes are still favored in the post-pandemic world, with oversized fits taking the lead. Experiment with all-denim dresses, maxi skirts, or corsets. Alternatively, reimagine old jeans or find a unique, distressed denim jacket at a charity shop. Keep an eye out for denim-textured accessories and eco-friendly options.



Illusions: Retro-Futuristic and Figure-Flattering


Combining escapist aesthetics with retro-futuristic influences, illusion prints are making a statement. These distinctive patterns, popularized by designer Jean Paul Gaultier in Fall/Winter 1995, add color and mind-bending elements to garments. Explore illusion prints on figure-hugging shapes to play with and distort your own silhouette.


High-Shine: Elevate Your Wardrobe with Different Materials


Drawing inspiration from the viral 'mermaid-core' aesthetic, high-shine finishes are set to update your wardrobe sensuously. Opt for sweeping dresses or fluid-fitting blouses in lustrous materials. Customize the elegant look with statement jewelry and more structured shapes. Designers like Loewe, Fendi, and Simone Rocha can provide further inspiration.



With these summer fashion trends for 2023, you can confidently navigate the season with style. From romantic rosettes to dazzling high-shine finishes, these trends offer a wide range of options to suit your personal taste. Embrace the nostalgia, experiment with textures, and make a bold fashion statement this summer. Stay ahead of the fashion game and enjoy expressing your unique style.


Edited by Emily Duff

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